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We've committed to play our part in the restoration of the River Wye by taking accountability for the poultry manure that originates from our supply chain.  Our aim is to create alternative, economically sustainable, destinations so that more manure is diverted from the land, with higher soil management standards in place for that which remains.  It won't be enough to solve the problem on its own, but reversing the decline of the river is beyond the means of any single organisation.

Our roadmap document

Our Roadmap

We've published a roadmap to explain how we plan to mitigate the impact of our supply chain in the Wye by 2025.

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Common misconceptions

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